
Recipe to Revenue
The Recipe for Revenue is your go-to show for the latest in food and beverage business and marketing, brought to you by Sinuate Media and Intercontinental Beverage Capital. Join us as we dive deep into the secrets behind successful food, beverage, and spirits brands, featuring interviews with industry leaders who share the key ingredients that have driven their businesses to success. Whether you're in the industry or just curious, this show offers valuable insights into what it takes to thrive in the competitive world of food and beverage. Tune in and discover the recipe for revenue!
Episodes
31 episodes
Ep 31 - Why $20K Product Development Is the Cheapest Part of Food Startups
π Subscribe to this channel for exclusive content and updates!Think $10-20K sounds expensive? It's actually the cheapest part of launching a food brand. KJ Burrington, Vice President of Technical Development at the American Dairy Produc...
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43:09

Ep 30 - M&A Expert Shares How Data Drives Success in Beverage Industry Deals
π Subscribe to this channel for exclusive content and updates!In todayβs beverage industry, under unprecedented pressure, strategic M&A decisions require more than experience. They demand data-driven precision. Pat DeLong, founder o...
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Season 3
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Episode 30
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36:59

Ep 29 - How a Sustainable Distillery Went from Farm Fields to Global Luxury
π Subscribe to this channel for exclusive content and updates!When retail shelves didnβt fit their premium pricing model, this Canadian farm distillery made a radical decision: abandon local distribution and target international luxury m...
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Season 3
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Episode 29
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41:16

Ep 28 - Former Fortune 500 Executive Shares Culture's Impact on Brand Success
π Subscribe to this channel for exclusive content and updates!Why do most leaders fail when trying to change their organizational culture? Karl Johnson, former Fortune 500 executive from Mars and Cargill, shares why culture is a "lagging...
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Season 3
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Episode 28
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47:40

Ep 27 - 20-Year Expert Shares the Blueprint for Beverage Brand Success
π Subscribe to this channel for exclusive content and updates!What are the two biggest mistakes that kill beverage brand growth potential? A.T. Howe, beverage industry veteran with 20+ years at companies like Diageo and PepsiCo, answers ...
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Season 3
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Episode 27
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52:25

Ep 26 - How Coffee Dust Went from Farmers Markets to Amazon Bestseller
π Subscribe to this channel for exclusive content and updates!Are you an aspiring food or beverage entrepreneur wondering how to scale from local farmers markets to national distribution? In this episode of "Recipe to Revenue," Christy C...
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Season 3
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Episode 26
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40:39

Ep 25 - Post-Purchase Customer Experience Revolution
π Subscribe to this channel for exclusive content and updates!Are you losing 50% of your subscription customers within 90 days? Or struggling with low repeat purchase rates in retail? In this episode of "Recipe to Revenue," Ken Rapp, CEO...
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Season 3
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Episode 25
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47:24

Ep 24 - Why Direct-to-Consumer Beats Retail
π Subscribe to this channel for exclusive content and updates!Are you losing out on customer data because of big retailers? Spoiler β the answer is likely βyes!β Tune into our βPart 2β episode with Blandine Jean Paul, who explain...
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Season 3
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Episode 24
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1:05:55

Ep 23 - Paper Bottle Innovation: How to Scale Your CPG Brand
π Subscribe to this channel for exclusive content and updates!Are you ready to revolutionize your CPG brand with cutting-edge innovation? Meet Daniel Lauri, Executive Partner at Pilot Lite, who's transforming the industry with groundbrea...
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Season 2
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Episode 23
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42:36

Ep 22 - Why 70% of Honey is Fake: Pass the Honey's Regenerative Solution
π Subscribe to this channel for exclusive content and updates!Are you shocked that 70% of liquid honey in stores is actually fake? Learn how Douglas Raggio discovered this disturbing truth and built Pass the Honey, a revolutionary honey...
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Season 2
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Episode 22
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40:05

Ep 21 - Brand Authenticity: Why Most Marketing Campaigns Fail with Consumers
π Subscribe to this channel for exclusive content and updates! Are your marketing campaigns missing the mark with consumers? Join Leah Messina as she interviews brand marketing expert Blandine Jean-Paul, who reveals why authenticity...
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Season 2
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Episode 21
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41:27

Ep 20 - The $120 Bottle Journey: Premium California Agave Spirits
π Subscribe to this channel for exclusive content and updates!Discover how a wine industry expert transformed native California agave into award-winning premium spirits! Meet Gian Nelson, founder of Jano Spirits, who's pioneering the Cal...
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Season 2
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Episode 20
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39:13

Ep 19 - Tech Meets Food: The AI Revolution in Plant-Based Development
π Subscribe to this channel for exclusive content and updates!Are you curious about how artificial intelligence is transforming the food industry?------------------In this episode, Leah Messina interviews Hiren Umradia, fou...
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Season 2
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Episode 19
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51:40

Ep 18 - Manufacturing Efficiency: Engineering Support for Food Startups
π Subscribe to this channel for exclusive content and updates!Are you a food entrepreneur struggling to scale your product from concept to commercial production? In this episode of "Recipe to Revenue," Leah Messina interviews Alex Belkna...
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Season 2
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Episode 18
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45:58

Ep 17 - From Sandwiches to Shelf: How Wrap City Sandwich Company Is Scaling with Franchising & CPG
π Subscribe to this channel for exclusive content and updates!Dreaming of turning your restaurant concept into a thriving franchise? Meet Peter Ackerman and Gregg Ryan, co-founders of Wrap City Sandwich Company, who transformed what star...
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Season 2
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Episode 17
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29:30

Ep 16 - Inside Mala Miaβs Mezcal Growth Mission β And Why Itβs Working
π Subscribe to this channel for exclusive content and updates: @thesinuatemediaDreaming of launching your own spirits brand but overwhelmed by the complex world of distribution? Meet Devin T. Adams, founder of Mala Mia, who transform...
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Season 2
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Episode 16
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47:39

Ep 15 - From $0 to 6 Figures: E-Commerce Growth for Food Brands
π Subscribe for exclusive content and updates!Struggling to market your food brand with limited resources? Meet Damian Roberti, founder of Marketing Food Online and successful food entrepreneur, who turned a small Italian bakery into a t...
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Season 2
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Episode 15
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38:10

Ep 14 - The Secret Recipe for Retail Success: How MasPanadas Conquered Frozen Food Aisles Nationwide
π Subscribe for exclusive content and updates!Ever wondered how Latin American food brands break into mainstream American grocery stores? Meet Margarita Womack, founder of MasPanadas, who transformed her cultural heritage into a national...
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Season 2
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Episode 14
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29:13

Ep 13 - Behind Your Favorite Drinks: The Hidden World of Beverage Procurement
π Subscribe for exclusive content and updates!Ever wonder how your favorite juice, soda, or beverage makes it from farms around the world to your local store? Meet Dino Cardelli, a veteran agricultural economist and supply chain expert w...
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Season 2
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Episode 13
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35:31

Ep 12 - The Monk Fruit Solution: 240x Sweeter Than Sugar with Malcolm Greenberg
π Subscribe for exclusive content and updates!Looking for a natural way to reduce sugar without sacrificing taste? Join us as we talk with Malcolm Greenberg, the "Monk Fruit Guy" and Chief Sweetener Specialist at Adallen Nutrition, who r...
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Season 2
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Episode 12
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39:44

Ep 11 - Startup to National Success: Secrets to Growing a Premium Tequila Brand with Nayana Ferguson
π Subscribe for exclusive content and updates!Do you dream of turning a passion into a thriving business but feel like you don't have the right experience? Meet Nayana Ferguson, co-founder of Anteel Tequila, who transformed a vacation co...
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Season 1
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Episode 11
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36:25

Ep 10 - How Non-Alcoholic Beer Became a $40 Billion Industry with Meagen Coester
How Non-Alcoholic Beer Became a $40 Billion Industry with Meagen Coesterπ Subscribe for exclusive content and updates!Are you interested in the explosive growth of non-alcoholic beverages?In this episode, Leah Messina interviews...
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Season 1
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Episode 10
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46:08

Ep 9 - Do Food Scientists Hold the Key to Building Health-Conscious Brands? With Jason Goodman of Antithesis Foods
Building "Better-for-You" Food With Jason Goodmanπ Subscribe for exclusive content and updates!Are you interested in the future of healthy, sustainable snacking?In this episode, Leah Messina interviews Jason Goodman, co-foun...
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Season 1
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Episode 9
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31:58

Ep 8 - Are Beverages the Future of Cannabis? With Mike Hennesy of Wana Brands
Innovating in the Cannabis Industry with Mike Hennesy π Subscribe for exclusive content and updates!Are you curious about the intersection of science and innovation in the cannabis industry?In this episode, Leah Messina...
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Season 1
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Episode 8
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34:41

Ep 7 - Boosting Restaurant Profits with Smart Energy Strategies with Walt Taylor
In the 7th episode of βRecipe to Revenue,β Leah Messina talks to Walt Taylor, Founder of GWT2Energy, a company that helps restaurants and businesses optimize their energy usage and reduce costs through sustainable energy solutions. Walt shares ...
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Season 1
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Episode 7
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30:25
