Recipe to Revenue
The Recipe for Revenue is your go-to show for the latest in food and beverage business and marketing, brought to you by Sinuate Media and Intercontinental Beverage Capital. Join us as we dive deep into the secrets behind successful food, beverage, and spirits brands, featuring interviews with industry leaders who share the key ingredients that have driven their businesses to success. Whether you're in the industry or just curious, this show offers valuable insights into what it takes to thrive in the competitive world of food and beverage. Tune in and discover the recipe for revenue!
Recipe to Revenue
Ep 34 - The Secret to Scaling a Premium Wholesale Business
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When every dessert you make is handcrafted from scratch, how do you scale that into a national brand trusted by airlines, cruise lines, hotels, and distributors?
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In this powerful episode of Recipe to Revenue, Autumn Cullen, CEO of Whole Story Meals, shares how she went from stay-at-home mom of five to building a category-defining health company. What began as a mother’s fight to save her child’s life has become a movement changing how hospitals, dietitians, and insurance providers think about medical nutrition.
In this episode of Recipe to Revenue, host Leah Messina talks with David Kratchman of Symphony Pastries about how his family-led business has become a premium powerhouse in the dessert industry. From the rise of the viral Dubai chocolate to mastering consistency, value creation, and speed to market, David shares the strategies that fuel Symphony’s growth.
Listen to learn more about:
🍰 Why handmade quality is still their winning differentiator
⚡ How “speed wins” became Symphony’s competitive advantage
🏆 The role of consistency in building trust with major clients
👨👩👦 How family values shape leadership, culture, and execution
🔍 Turning trend-spotting into real product innovation
🤝 Why value is what truly sets premium brands apart
🚀 The mindset needed to scale handcrafted products nationwide
Whether you’re building a CPG brand, scaling a foodservice business, or leading a team in a fast-moving industry, this episode offers insights about leadership, operational excellence, and premium brand positioning.
Explore more about Symphony Pastries:
🌐 Website: https://www.symphonypastries.com/index.cfm
🚀 Learn More About Our Sponsors:
Intercontinental Beverage Capital: https://inbevcapital.com/
Sinuate Media: https://sinuatemedia.com/
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