Recipe to Revenue
The Recipe for Revenue is your go-to show for the latest in food and beverage business and marketing, brought to you by Sinuate Media and Intercontinental Beverage Capital. Join us as we dive deep into the secrets behind successful food, beverage, and spirits brands, featuring interviews with industry leaders who share the key ingredients that have driven their businesses to success. Whether you're in the industry or just curious, this show offers valuable insights into what it takes to thrive in the competitive world of food and beverage. Tune in and discover the recipe for revenue!
Recipe to Revenue
Ep 32 - What Beverage Investors Look for in Entrepreneurs and Their Brands
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Securing investment is just the beginning, and finding the right capital partners can make or break your beverage brand. Joseph Messina, Managing Partner of Intercontinental Beverage Capital and sponsor of Recipe to Revenue, reveals what investors actually look for in entrepreneurs and why not all money is created equal. From clearness of vision to strategic partnership selection, Joe shares the essential elements that separate fundable brands from those that struggle to gain traction.
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In this episode of "Recipe to Revenue," Joseph discusses his experience working with beverage entrepreneurs globally and the critical factors that determine success beyond just having a great product.
Listen to learn more about:
💰 Why not all investment money is created equal
🎯 What clearness of vision means to investors
🔥 Why grit matters more than a perfect product
🤝 How to find non-dilutive, accretive capital
⚡ Why market timing beats perfection every time
Whether you're seeking investment for your beverage brand, building your founding team, or navigating the complex landscape of beverage entrepreneurship, this episode provides an insider perspective from a capital partner who's worked with brands across multiple continents.
Explore more about Intercontinental Beverage Capital:
🌐 Website: https://inbevcapital.com/
🔗 LinkedIn: https://www.linkedin.com/company/intercontinental-beverage-capital-inc-/
🚀 Learn More About Our Sponsors:
Intercontinental Beverage Capital: https://inbevcapital.com/
Sinuate Media: https://sinuatemedia.com/
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