Recipe to Revenue
The Recipe for Revenue is your go-to show for the latest in food and beverage business and marketing, brought to you by Sinuate Media and Intercontinental Beverage Capital. Join us as we dive deep into the secrets behind successful food, beverage, and spirits brands, featuring interviews with industry leaders who share the key ingredients that have driven their businesses to success. Whether you're in the industry or just curious, this show offers valuable insights into what it takes to thrive in the competitive world of food and beverage. Tune in and discover the recipe for revenue!
Recipe to Revenue
Ep 19 - Tech Meets Food: The AI Revolution in Plant-Based Development
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Are you curious about how artificial intelligence is transforming the food industry?
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In this episode, Leah Messina interviews Hiren Umradia, founder and CEO of Zess, who shares his journey from tech professional to food innovator using AI to revolutionize plant-based food development.
In the 19th episode of "Recipe to Revenue," see how Hiren combined his background in data science and product management with a passion for food to create innovative plant-based deli fillings that secured nationwide distribution through Sysco.
What You'll Learn:
🌱 How data-driven research approaches can identify untapped food markets
🔬 The power of rapid prototyping methodology in food product development
💡 Using AI technology to design sustainable, allergen-free foods
🚀 Strategies for pivoting a business during challenging times like COVID
🌐 The cultural intersection of food innovation and global food trends
Whether you're a food tech entrepreneur, product developer, or sustainability advocate, this episode reveals the future of food innovation through technology. Learn how Hiren's company uses artificial intelligence to create better, more sustainable plant-based alternatives while building a successful B2B food business.
Explore more about Zess:
🌐 Website: zess.co
🔗 Social Media: https://www.instagram.com/zessforlife
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🚀 Learn More About Our Sponsors:
Intercontinental Beverage Capital: https://inbevcapital.com/
Sinuate Media: https://sinuatemedia.com/