Recipe to Revenue
The Recipe for Revenue is your go-to show for the latest in food and beverage business and marketing, brought to you by Sinuate Media and Intercontinental Beverage Capital. Join us as we dive deep into the secrets behind successful food, beverage, and spirits brands, featuring interviews with industry leaders who share the key ingredients that have driven their businesses to success. Whether you're in the industry or just curious, this show offers valuable insights into what it takes to thrive in the competitive world of food and beverage. Tune in and discover the recipe for revenue!
Recipe to Revenue
Ep 17 - From Sandwiches to Shelf: How Wrap City Sandwich Company Is Scaling with Franchising & CPG
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Dreaming of turning your restaurant concept into a thriving franchise? Meet Peter Ackerman and Gregg Ryan, co-founders of Wrap City Sandwich Company, who transformed what started as a "restaurant flipping" project into a 14-location franchise with its own potato chip manufacturing facility.
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In this practical episode of "Recipe to Revenue," discover how these long-time business partners built a quick-serve restaurant concept specifically designed for scalability and franchise success, while creating a diverse menu that stands out in a competitive sandwich market.
Listen to learn more about:
🍔 Creating a unique food concept that differentiates from standard sandwich chains
🏭 How a side product (homemade potato chips) became its own thriving business
🔄 Designing restaurant systems that can be easily replicated by franchisees
💼 Identifying the right franchisee partners to grow your brand
📊 Building financial safeguards to ensure franchisee success
Whether you're a restaurant owner looking to franchise your concept or an entrepreneur seeking a proven business model, this episode reveals how simplicity, consistency, and smart systems can create a restaurant business built for sustainable growth.
Peter and Gregg share their "Recipe to Revenue" in straightforward terms: make good food consistently, treat people right, keep your environment clean, and don't overcharge. Their practical approach has allowed them to create not just a restaurant chain, but a multi-faceted food brand with retail distribution.
Explore more about Wrap City Sandwich Company:
🌐 Website: https://wrapcitysandwiches.com/
🔗 Social Media: @wrapcitysandwich
#recipetorevenue #restaurantfranchising #sandwichbusiness #foodentrepreneurship #quickserverestaurant #franchisemodel #restaurantgrowth #foodmanufacturing #businesspartnership #restaurantsystems #specialtysandwiches #restaurantexpansion #franchiseopportunity #foodbusiness #scalability #homemadechips
🚀 Learn More About Our Sponsors:
Intercontinental Beverage Capital: https://inbevcapital.com/
Sinuate Media: https://sinuatemedia.com/