Recipe to Revenue
The Recipe for Revenue is your go-to show for the latest in food and beverage business and marketing, brought to you by Sinuate Media and Intercontinental Beverage Capital. Join us as we dive deep into the secrets behind successful food, beverage, and spirits brands, featuring interviews with industry leaders who share the key ingredients that have driven their businesses to success. Whether you're in the industry or just curious, this show offers valuable insights into what it takes to thrive in the competitive world of food and beverage. Tune in and discover the recipe for revenue!
Recipe to Revenue
Ep 15 - From $0 to 6 Figures: E-Commerce Growth for Food Brands
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Struggling to market your food brand with limited resources? Meet Damian Roberti, founder of Marketing Food Online and successful food entrepreneur, who turned a small Italian bakery into a thriving e-commerce business—without the big marketing budget most brands think they need.
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In this game-changing episode of "Recipe to Revenue," discover how Damian generates thousands in sales using strategic $120 Facebook ads and free YouTube content, rather than pouring money into traditional retail channels or expensive marketing campaigns.
Listen to learn more about:
🍪 Why Amazon and online marketplaces beat retail shelf space for food startups
💻 How to create content that sells your food products without feeling "sales-y"
📱 The multi-platform approach that protects your business from platform changes
📊 Simple ways to identify where your products sell best and double down
💰 Turning YouTube videos into lasting marketing assets that generate sales for years
Whether you're selling cookies, coffee, spices, or sauces, this episode reveals practical, actionable strategies for food entrepreneurs who want to grow their business online without breaking the bank. Learn why Damian believes the barriers to entry for e-commerce are dramatically lower than retail, and how you can leverage this advantage starting today.
Damian's "Recipe to Revenue" is clear: Create organic content that keeps working for you, spread your presence across multiple platforms, and focus on conversions rather than vanity metrics.
Explore more about Damian:
🌐 Website: https://marketingfoodonline.com/
🔗 YouTube: https://www.youtube.com/marketingfoodonline
🍭 The Brittle Box: https://thebrittlebox.com/
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🚀 Learn More About Our Sponsors:
Intercontinental Beverage Capital: https://inbevcapital.com/
Sinuate Media: https://sinuatemedia.com/