Recipe to Revenue
The Recipe for Revenue is your go-to show for the latest in food and beverage business and marketing, brought to you by Sinuate Media and Intercontinental Beverage Capital. Join us as we dive deep into the secrets behind successful food, beverage, and spirits brands, featuring interviews with industry leaders who share the key ingredients that have driven their businesses to success. Whether you're in the industry or just curious, this show offers valuable insights into what it takes to thrive in the competitive world of food and beverage. Tune in and discover the recipe for revenue!
Recipe to Revenue
Ep 10 - How Non-Alcoholic Beer Became a $40 Billion Industry with Meagen Coester
How Non-Alcoholic Beer Became a $40 Billion Industry with Meagen Coester
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Are you interested in the explosive growth of non-alcoholic beverages?
In this episode, Leah Messina interviews Meagen Coester, currently running on-premise and training at Go Brewing, who shares her remarkable journey from Boston Beer Company to pioneering the world's first non-alcoholic beer certification program.
Hear how she's revolutionizing the industry through education and innovation while helping build one of the fastest-growing NA breweries in America.
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In the 10th episode of "Recipe to Revenue," Leah Messina talks to Meagen Coester, whose expertise is transforming how we think about non-alcoholic beer. Meagen shares her personal transformation story and offers valuable insights into the future of the NA beverage industry.
What You'll Learn:
🚀 Why the NA beer market is projected to reach $40 billion by 2032
🎯 How consumer behavior is driving the explosive growth in non-alcoholic options
💡 The science behind creating craft-quality NA beer
📊 Insights into the four types of NA beverage consumers
🔍 The unique opportunity for marketing NA beer to women
Whether you're a beverage industry professional or curious about the non-alcoholic movement, this episode delivers valuable insights into the fastest-growing segment in beverages. Learn how Go Brewing is revolutionizing the industry with innovative NA craft beer options.
Explore more:
🌐 Website: https://www.alcoholfreeaficionados.com/
🔗 LinkedIn: https://www.linkedin.com/company/af-icionados/
#recipetorevenue #nonalcoholicbeer #nabeer #sobercurious #craftbeer #beverageindustry #alcoholfree #sustainability #betterforYou #mindfuldrinking #india
🚀 Learn More About Our Sponsors:
Intercontinental Beverage Capital: https://inbevcapital.com/
Sinuate Media: https://sinuatemedia.com/